Mori Building Co., Ltd and Mori Art Museum have been commissioned by the Agency for Cultural Affairs Japan to curate and manage the Japan Media Arts Festival in Hong Kong 2012, which will be held from December 8, 2012 to January 6, 2013 at ArtisTree in TaiKoo Place. The Exhibition's purpose is to introduce Japanese media arts to an Asian audience.

The Exhibition's theme will be Parade: Invisibles in Japanese Media Arts - From "Night Parade of One Hundred Demons" to "IS Parade"; and it will feature a variety of award-winning works from the Japan Media Arts Festival's four categories of art, entertainment, animation and manga. Besides the exhibits and screenings, it will also convey a deeper understanding of Japanese media arts through a programme of symposium and other public events that will run throughout its duration.

Japan Media Arts Festival in Hong Kong 2012
Parade: Invisibles In Japanese Media Arts From "Night Parade of One Hundred Demons" to "IS Parade"


Exhibition Period: 8 December 2012 (Sat.) to 6 January 2013 (Sun.)
Administration and management: Japan Media Arts Festival in Hong Kong 2012 Secretariat (Mori Building Co., Ltd., Mori Art Museum)
Official website: http://parade-jmaf.jp
Opening hours: 11:00 - 20:00
Venue: ArtisTree (1/F Cornwall House, TaiKoo Place, Island East)
Admission : Free
Curator: Kataoka Mami (Chief Curator, Mori Art Museum)

Organizer: Agency for Cultural Affairs Japan
Supporting Organizations: The Consulate-General of Japan in Hong Kong, Leisure and Cultural Services Department, Hong Kong Film Archive, JETRO Hong Kong, Create Hong Kong
Sponsors: Swire Properties, Hong Kong Arts Centre, Shun Hing Group / Panasonic, MUJI.
Cooperations: The Japan Society of Hong Kong, The Hongkong Japanese Club, Hong Kong Design Institute & Hong Kong Institute of Vocational Education (Lee Wai Lee), Asia Society Hong Kong Center

About Mori Building Co., Ltd
Drawing on the renowned expertise in urban planning and town management it has accumulated over the years, Mori Building Co., Ltd has created and developed a variety of new and innovative businesses that are centred on the urban environment. By promoting the development of imaginative Japanese content as part of its mission to "create and develop cities", Mori Building Co., Ltd aims to help boost Japan's international competitiveness, as well as address some of the infinite possibilities to be found in modern cities.