At a special ceremony held at the Mori Art Museum on Sunday, 13 June, to announce the winners of the "Crossing Prizes," which are held to coincide with the exhibition "Roppongi Crossing 2010: Can There Be Art?" it was revealed that the People's Prize was won by Teruya Yuken, the MAM Prize was won by Aoyama Satoru and the Jury Prizes were won by Chim↑Pom, Kato Tsubasa and UJINO.
The three Jury Prizes were judged respectively by actor Iseya Yusuke, architect Kuma Kengo and newscaster Yagi Akiko. As always, the People's Prize was awarded on the basis of a popular vote by visitors to the exhibition and the MAM Prize was judged by the museum director as well as the members of the Mori Art Museum Board of Trustees.